• Tag Search Results for Advertising

  • Quick Take: Zhixin Deal to Lift Qunar, Push OTAs to Qihoo March 12, 2014

    At an online travel conference attended by Pacific Epoch in Nanjing on Mar 7, the hot topic among our industry contacts was Qunar’s (Nasdaq:QUNR) deal with Baidu (Nasdaq:BIDU)…

  • Dashboard: Sina Jan 2014 - Mixed Portal Performance, Emerging Verticals Led Weibo Growth February 27, 2014

    Pacific Epoch presents Jan 2014 data for Sina's advertising business on portal and Weibo, including ad volume, advertiser count and mobile ad tracking.

  • On the Ground: Zhixin Enriches Baidu Ad Inventory February 10, 2014

    Baidu (Nasdaq:BIDU) is banking on its new paid search product Zhixin to maintain an edge over the competition and drive incremental revenue growth in 2014. Pacific Epoch talked…

  • On the Ground: 58.com Offers Near-term Growth Potential January 09, 2014

    Pacific Epoch looks at China's fast-growing online classifieds market, assessing growth prospects for industry leader 58.com following its recent listing.

  • Dashboard: Baidu July 2102 Post-Road Show Cool Down August 29, 2012

    Pacific Epoch's tracking of advertiser activity on Baidu (BIDU) for July 2012 indicates a slowdown in the wake of the company's three-month advertiser road show, in line with company…

  • On the Ground: Baidu Union Overtakes Google Adsense May 31, 2012

    In this report, we look at how growth in ad union partner websites is tipping the scale between Baidu's (BIDU) ad network, Baidu Union, and Google's (GOOG) AdSense.

  • On the Ground: Internet March 07, 2012

    In this edition, Pacific Epoch analysts look at the impact that Baidu's (BIDU) recent ad rebate reduction will have on the company's revenue growth in the next two to three years,…

  • Paid Search Monthly: Aug 2011 September 30, 2011

    This monthly report is Pacific Epoch’s comprehensive update on China’s paid search industry, with a focus on the performance and competitive standing of Baidu, Google and Tencent’s…

  • Paid Search Monthly: Jul 2011 August 26, 2011

    This monthly report is Pacific Epoch’s comprehensive update on China’s paid search industry, with a focus on the performance and competitive standing of Baidu, Google and Tencent’s…

  • Beijing Mobile Ad Firm Completes $10m Series-B Funding July 29, 2011

    Beijing-based mobile internet advertising firm Domob has completed second-round financing worth more than $10 million from Qiming Ventures and Redpoint Ventures, TechWeb.com.cn…