On the Ground: Internet

May 02, 2012
Sectors: Digital Media, eTravel
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Pacific Epoch analysts gather industry opinions on Baidu's "Brand Link" advertising service update, examine the costs and results and its future prospects, including projected percent of revenue. We then compare eLong and Ctrip's group buy services for hotel rooms, identifying key metrics, target customers and relative impact of this particular segment of their business.

Pages: 4
Companies Covered: Baidu (Nasdaq: BIDU) eLong (Nasdaq: LONG) Ctrip (Nasdaq: CTRP)
Charts: 3
Price: Subscription Only

Tags: baidu nasdaq: bidu, elong nasdaq: long, ctrip nasdaq: ctrp, e-travel, digital media, paid search

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On the Ground: Internet
May 02, 2012: Pacific Epoch analysts gather industry opinions on Baidu's "Brand Link" advertising service update, examine the costs and results and its future prospects, including projected percent of revenue. We then compare eLong and Ctrip's group buy services for hotel rooms, identifying key metrics, target customers and relative impact of this particular segment of their business.

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