On-the-Ground: Internet

Pacific Epoch analysts investigate what recent TV scheduling rules mean to the online video industry, and how B2C platforms compete for business from offline goods retailers. We also find that e-commerce players value Qihoo (QIHU) for its role as an important source of traffic even as times get tougher, and, following an industry conference, note that many paid search advertisers see ROI improving due to the growing sideline market for search engine optimization services.