Dashboard: WeChat Ad Tracker Q4 2016

Pacific Epoch’s WeChat Ad Tracker offers invaluable visibility into the monetization of its most coveted mobile asset – and one of the company’s most promising sources of incremental ad revenue. New data covers both ad types currently available on the instant messaging platform: Moments Feed Ads – multimedia ads in Moments, WeChat’s Facebook-like news feed. And Public Account Ads – performance-based display ads served by Tencent’s Guangdiantong network.

  • Pages: 2
  • Companies Covered: Tencent (0700.HK)
  • Charts: 4
  • Price: Subscription Only

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