China Digital Media Research
Pacific Epoch’s digital media research provides a comprehensive view of key metrics and trends in ecommerce, online advertising, LCD advertising, and paid search in China. Data is tracked using a combination of proprietary technology, manual counts, and surveys.
May 25, 2016
Pacific Epoch presents proprietary data for Baidu (Nasdaq:BIDU), including query volume tracking, client base growth and spending trends.
Quick Take: BIDU to Weather Healthcare Headwinds
May 24, 2016
Pacific Epoch analyzes the outlook for Baidu’s (Nasdaq:BIDU) paid search business following the recent death of a patient who had been using a treatment advertised on the search…
Dashboard: WeChat Ad Tracker Q1 2016
May 15, 2016
Pacific Epoch’s new WeChat Ad Tracker kicks off our tracking of Tencent’s (0700.HK) burgeoning ad business, offering invaluable visibility into monetization of its most coveted…
Dashboard: App Tracker Q1 2016
May 15, 2016
Proprietary data for mobile apps, with download volumes for key app stores, leading developers and top apps on Android (Nasdaq:GOOG), as well as average iOS (Nasdaq:AAPL) rankings.
Dashboard: Autohome Q1 2016
May 12, 2016
Pacific Epoch presents proprietary data for Autohome (NYSE:ATHM) for Q1 2016, including ad volume, advertiser base and paying dealer network.
Survey: Auto Dealer Q1 2016
May 10, 2016
Pacific Epoch surveyed 100 auto dealers in Feb-Mar to gauge adoption of marketing services offered by China’s leading auto websites, Autohome (NYSE:ATHM) and Bitauto (NYSE:BITA).
Dashboard: Online Video Q1 2016
May 09, 2016
Pacific Epoch presents proprietary data for key online video platforms including Youku Tudou (NYSE:YOKU), Tencent Video (0700.HK) and Baidu’s (Nasdaq:BIDU) iQiyi, including video…
Dashboard: SouFun Q1 2016
May 08, 2016
Pacific Epoch’s dashboard and workbook for SouFun (NYSE:SFUN) presents proprietary data for key revenue indicators, including e-coupon inventory, prices and ad volume.
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