Tencent Looking for Partners in Business Shift, Unveils Games

Tencent (0700.HK) has launched a "strategic transition" towards an open platform/revenue sharing-focused business model on December 5, to last for the next six months, 163.com reported on December 6 citing an industry forum speech by Tencent Chairman and CEO Pony Ma. Tencent will report details of the steps taken in the transition on June 5, 2011, the report said

Tencent's online games division unveiled a new in-house developed 3D MMORPG Dou Zhan Shen and three new self-developed webgames -- Superstar Online, Mohuan Dalu and Xinghun Chuanshuo -- at its "Games Carnival" on December 4-5, qq.com reported on December 5. Tencent also revealed Chinese names for its licensed MMO C9 and launched "Tencent Games Arena," a platform for sports game tournaments, said the report.